Mallorca, Menorca, Ibiza and Formentera have all attended the virtual World Travel Market fair, based in London, to convey a message of optimism and security. The islands are ready to reopen to tourism.
AETIB, the Balearic Islands Tourism Strategy Agency, presented a promotional video about the islands with the slogan “Don’t stop dreaming”.
The video highlights the aspects that Mallorca, Menorca, Ibiza and Formentera “await” you for: history, sport, nature and gastronomy.
During the presentation of the Balearic Islands destination at the WTM fair, Iago Negueruela, Minister of the Economic Model, Tourism and Employment, said that “we are preparing in a decisive way with the whole sector for the 2021 season, which will be key, strategic and in which we are confident of the recovery of the British market, which is very important for the islands”.
“We are prepared for this, we have safety protocols that show that the companies are up to the task and the workers and trade unions too: they have all made an effort that we are putting into relevance in this WTM”.
Iago Negueruela assures that the Balearic Islands is prepared as a safe destination for the 2021 season
The Minister highlighted the importance of institutional collaboration “at a time when health decisions are marking events day by day, to guarantee the safety and health of tourists”. “We are a clearly safe destination, with magnificent health infrastructures, and coming to the islands will be a way of being able to rest and relax in each activity”, he concluded.
For his part, the Councillor for Tourism of the Consell de Mallorca, Andreu Serra, highlighted in the video that the island has made an effort “to be a leader in safe tourism”.
“Hotels, leisure, restaurants and shops have implemented strict safety protocols based on social distance, health measures and prevention. Mallorca is ready to take care of you”, he said.
The Balearic Islands is already preparing its participation in the next World Travel Market (WTM) to be held in London from 1 to 3 November 2021.